Lamerd International Airport with an average of one flight every 45 minutes and hosting 20 to 30 takeoffs and landings per day, is one of the most important air gateways for southern of Iran. The airport annually accommodates more than 600,000 passengers, reflecting its importance in connecting the region to domestic and international destinations. Fifty-five percent of the airport’s flights are inbound and 45 percent outbound. Dubai accounts for 40 percent of the outbound flights, making it the busiest destination for this airport, followed by Sharjah and Kuwait with a 20 percent share each.

Advertising advantages at Lamerd Airport are highly notable. Advertising Billboards in the waiting lounges, entrances, and exit areas give brands the opportunity to convey their messages to thousands of passengers. Because of the regional and international passenger presence, these billboards are among the most effective marketing tools for increasing brand recognition and attracting new customers. Successful advertising examples at this airport have included campaigns from well-known brands, which have boosted visibility and expanded brand recognition in target markets.